• The Nigerian Institute of Public Relations (NIPR) was established in 1963. The body attained the status of a Chartered Institute in June 1990 through Decree No. 16 (now an Act of the National Assembly) from which it derives the power and responsibility to register members, set parameters of knowledge to acquire to qualify to practise, regulate the practice and development of the PR Profession as well monitor professional conducts through an established Code of Ethics, amongst others. As it is the practice with respectable professional organizations everywhere, the law stipulates standard academic and professional qualifications for admission into the Institute.Read more
    To provide a professional structure for the practice of public relations. To enhance the ability and status of our members as professional practitioners. To represent and serve the professional interests of our members. To provide opportunities for members to meet and exchange views and ideas.Read more
    The Nigerian Institute of Public Relations Public Relations Practitioners Decree No. 16 of 1990 empowers the Council of the Nigerian Institute of Public Relations to determine what standards of knowledge and skills are to be attained by Public Relations practitioners. Read more
    The Professional CPR & DPR programmes are designed to develop well-rounded and skilful management level manpower that will function effectively within the Nigerian society. The programmes ground the students in the theoretical and practical dimensions of Public Relations in Nigeria as well as comparative exploration of Public Relations practices and methods globally. Read more


  • Five Reasons Why B2B PR Works

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    Published: Jun 19, 2021 | 11:42 am

  • 3 Techniques For Winning In The Media

    3 Techniques For Winning In The Media The ancient Japanese martial art of Aikido focuses on using an opponent’s own energy against them. Practitioners execute a series of movements that redirect a competitor’s attack momentum in order to neutralize their offense. It requires the highest degree of discipline, patience, and situational observation, but once mastered, these techniques[…]

    Published: Jun 19, 2021 | 11:40 am

  • Why Public Relations Is King During A Crisis

    Why Public Relations Is King During A Crisis We have seen this during other periods of economic uncertainty: Businesses and consumers react, and those reactions have ripple effects. Marketing strategies are being altered and advertising budgets are being slashed. While it can be argued that this is a short-sighted strategy during an economic downturn, when coupled with a global pandemic,[…]

    Published: Jun 19, 2021 | 11:38 am

  • Public Relations in the Digital Age: What You Need to Know

    Public Relations in the Digital Age: What You Need to Know The Internet has transformed PR.  Social media has expanded the channels used to engage with new audiences and build reputations.  Related changes include the reduction of print media — magazines and newspapers — and the widespread availability of Internet content that anyone can publish and access, including:BlogseBooks and eNewslettersLinkedIn articlesSocial[…]

    Published: Jun 19, 2021 | 11:35 am








01 December 2023